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Our Story
Minimus began when the Shrater family was on a vacation to a cottage in New Hampshire.
When we realized we would need to throw away several bottles of condiments at the end of our trip, we thought,
"wouldn't it be great if there was one place you could go for the small packets of condiments -- better yet,
a place to get all of your travel accessories and travel size item needs?" Sure you can go to your local grocery
store or pharmacy for some of the items, but they don't always have the best selection. What if you've always used
Colgate, and all they have is Crest? Would you really want to drive all over town to cobble together items for your
trip? Thus, Minimus.biz was born.
Since that initial idea, we've grown to include a variety of categories of travel size and trial size items. Many of
the items are not available for retail sale anywhere else. Our offerings continue to grow with the help of our
customers' input. To be better in touch with our customers, we've setup a blog (online journal) on the site
where there are interesting stories about our products, coupon codes, or stories and photos submitted from our customers.
We are located in two warehouses and office facilities in the Los Angeles area totalling 30,000 sq. ft. Apart from the retail website business, we also work with many major corporations, non-profits, and international exports with special wholesale pricing and fulfillment.
We also offer special bulk pricing for our regular customers who want to order in larger quantities by the case.
As always, our main focus is keeping our customers happy. We believe in being a company that answers emails and phone
calls in a timely and personal manner. If a customer has special needs (overnight delivery, custom packaging, special
product requests), we see what we can do to make it happen.
Please check out the site, and let us know what you think. We love to add quotes from our customers on our homepage,
as well as tell stories on our blog about how our products are being used. Happy shopping!
Best,
The Shrater Family
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Check out our television commercial:
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Check out our radio ads:
(these are in high quality .wav format, so they may take awhile to load)
Warning
Memory
Airport
Soldiers' Angels
Soldiers' Angels - First Response Backpacks
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High resolution logos and photography:
Contact our marketing department at marketing (@minimus.biz).
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2004-2007 press mentions (see right column for 2008-2009 press mentions):
2006 |
2007 |
| December 21, 2006 - The Free Lance-Star
December 18, 2006 - Austin American Statesman
December 13, 2006 - Glee* Magazine
December 12, 2006 - MSNBC.com
December 11, 2006 - WCHS-Fox11, The Press-Enterprise
December 10, 2006 - Austin American-Statesman
December 9, 2006 - North County Times
December 7, 2006 - Gadling.com
November 26, 2006 - Deseret News
November 24, 2006 - CNN.com, Newsday
November 22, 2006 - CBS News, The State
November 20, 2006 - Associated Press, Fond Du Lac Reporter
November 17, 2006 - Winston-Salem Journal
November 12, 2006 - Canton Repository
November 3, 2006 - Washington Post
November, 2006 - AAA's Via Magazine
October 31, 2006 - Forbes.com
October 19, 2006 - ModernMom.com
October 8, 2006 - The New York Times
October 5, 2006 - Wall Street Journal
September 28, 2006 - TilleyTalksTravel, wsRadio
September 27, 2006 - TravelVideo.TV, TravelPost.com
September 25, 2006 - Condé Nast Traveler
September 20, 2006 - Condé Nast Traveler
September 13, 2006 - USAToday.com, KOMO 1000 ABC News Radio, Allbusiness.com
September 6, 2006 - Cruise Critic
September 3, 2006 - Staunton News Leader
September 2, 2006 - Commercial Appeal
September 1, 2006 - KAIT
September / October, 2006 - Hooters Magazine
August 25, 2006 - St. Petersburg Times
August 24, 2006 - Beaumont Enterprise
August 23, 2006 - Writers Success Newsletter
August 22, 2006 - Fox News, Chicago
August 21, 2006 - WTHR & KLFY
August 20, 2006 - The Oregonian
August 11, 2006 - Yahoo! Finance, Sys-Con Media, Keep Media, WSTM, KRON
August 10, 2006 - CNBC's "On the Money"
August 8, 2006 - Frommer's
July, 2006 - Gluten-Free Living Magazine
July, 2006 - American Markets Newsletter
June 11, 2006 - Detroit Free Press
June 8, 2006 - Slashfood.com
June 5, 2006 - Arkansas Democrat-Gazette
June 4, 2006 - The Boston Globe
May 2, 2006 - Woman's World Magazine
May, 2006 - eDiets.com
April 28, 2006 - Simi Valley Acorn
April 13, 2006 - The Plain Dealer
March 30, 2006 - Busy Mom's Dairy-Free SCD Cookbook
March 15, 2006 - Ventura County Star
March 12, 2006 - Talking With Heroes radio show
March 8, 2006 - Finanzen.net (Germany)
February 3, 2006 - H. J. Heinz Co. Press Release
January 15, 2006 - SpaceRef.com
January 3, 2006 - Miss Trendy (Italian) |
December 19, 2007 - PlanetOut.com
December 17, 2007 - AAA's Home & Away
December 12, 2007 - USA Today
December 4, 2007 - Professional Network
September 30 , 2007 - Talking With Heroes Radio (recorded in Iraq)
September 17, 2007 - iVillage
September , 2007 - iVillage, Mom-To-Be Depot
August 31, 2007 - KKZZ Radio; Glee Magazine
August 20, 2007 - Mama's Musings
August 8, 2007 - KFNN Business for Breakfast
August 1, 2007 - Road and Travel Magazine; Exchange Magazine
July 13, 2007 - Star Tribune
July 10, 2007 - Modern Mom
July 8, 2007 - The Star-Telegram
July 4, 2007 - Fox TV Detroit
July, 2007 - Star 94 FM
July, 2007 - EDGE Boston
June 20, 2007 - Hungry Girl ,The Junior Society
June 10, 2007 - Newsday
June 8, 2007 - Business Traveler Magazine
June, 2007 - Food and Drug Packaging
May 25, 2007 - Entrepreneur.com
May 16, 2007 - MSNBC.com
May 7, 2007 - TravelForSmallBiz.com
May 2, 2007 - 100Hats.com
April 15, 2007 - SheKnows.com
April 1, 2007 - The New York Times
March 14, 2007 - Cincinatti Post
March, 2007 - Real Simple Magazine Special Travel Edition
March, 2007 - Endless Vacations Magazine
January 30, 2007 - Fort Wayne Journal Gazette, Twin Cities
January 16, 2007 - Best Syndication |
2004 |
2005 |
| December, 2004 - Netscape's Gadgets & Tech page
November 12, 2004 - ABC New York
November, 2004 - United Airlines Hemispheres
October 25, 2004 - USA Today
October 22, 2004 - DailyCandy.com
October 15, 2004 - Soldiers' Angels
October, 2004 - Travel+Leisure
September 30, 2004 - Canada.com
August 20, 2004 - Bestfares.com
August 17, 2004 - NBC Atlanta
July 19, 2004 - Hungry-Girl.com
July 14, 2004 - Fodors.com |
December, 2005 - The Stress Point Magazine
November 30, 2005 - MSNBC.com
November 30, 2005 - The Independent Traveler
November 26, 2005 - NBC's The Today Show
November 22, 2005 - USA Today.com
November, 2005 - Passport Magazine
October, 2005 - Camping Life Magazine
September, 2005 - Frommer's Budget Travel Magazine
August, 2005 - Arrington's Bed & Breakfast Journal
August, 2005 - Association Forum of Chicagoland
July 30, 2005 - Tech Talk with Craig Peterson
July 11, 2005 - Charlotte Observer
July 10, 2005 - The Kansas City Star
July, 2005 - Real Simple Magazine
June 6, 2005 - The Journal News
June 1, 2005 - Issues Today Radio
May 31, 2005 - Delight.com
May 18, 2005 - New York Daily News
May 17, 2005 - Dow Jones MarketWatch
May 10, 2005 - USAToday.com
May 6, 2005 - The New York Sun
May, 2005 - Buzz Magazine
April 18, 2005 - WRWB-TV Rochester
April 17, 2005 - Ventura County Star
April 8, 2005 - SheFinds.com
April, 2005 - Conde Nast Traveler Magazine
March 8, 2005 - The Orlando Sentinel
March 5, 2005 - Kclafm.com
March 3, 2005 - GallaghersTravels.com.
February 1, 2005 - National Federation of Independent Businesses
January 2, 2005 - The Chicago Tribune |
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In The News
Selected 2008-2009
Press Mentions
updated: 7-9-09
(see bottom of column to left for archived mentions)
June 2009 – The Today Show, Lucky Magazine, Brides.com, Meetings & Conventions Magazine, Baton Rouge Parents Magazine
May 2009 – Women’s World Magazine, Park & Recreation Trade Magazine, Just Say Go, GlutenFreeda
April 2009 – Daily Grommet, Lehigh Valley Style
March 2009 – Parks & Rec Trade, Web Wholesaler
February 2009 – Instinct Magazine
January 2009 – Golf Event Magazine
December 2008 – LA Times, Diet Detective, 805 Living, Houston Chronicle, SELF Magazine
November 2008 – ABC News WBAY, Parks & Rec Trade Magazine, Winnipeg Free Press, Beauty News NYC, Realtor Magazine
October 2008 – The Daily News, Laura McKenzie's Travel
September 2008 – Houston Family Magazine, Pregnancy Magazine
August 2008 – Education.com, Westchester Weddings Magazine
July 2008 – Nickelodeon's Parents Connect, Florida Today, Kayak.com, Baltimore Sun, The Maria Sanchez Show June 2008 - Chattanooga Times Free Press, The Winnipeg Free Press, Seattle Times, The State
May 2008 - The Los Angeles Times, Associated Press, includes: CNN, MSNBC, Fox News, Chicago Tribune, Federal News Radio, Yahoo! News; The Canadian Press ; Good Morning America's News Now , ABC News Radio
April 2008 - The Los Angeles Times
March 2008 - CNN
January 2008 - Lucky magazine
January 26, 2009 - HOW TO LOOK LIKE A MILLION BUCKS FOR UNDER $20: Minimus.biz Launches the New VIP Clothing Care Kit
January 26, 2009 - THE ONE ITEM THAT EVERY WOMAN SHOULD HAVE: Minimus.biz Launches the New Feminine Care Emergency Kit
January 26, 2009 - PROTECT YOUR BABY FROM HARMFUL GERMS: Minimus.biz Launches the New Baby Visitors Hand Sanitizer Sampler
January 26, 2009 - EAT ORGANIC EVEN WHILE DINING OUT: Minimus.biz Launches the New Organic Take-Out Salad Dressing Sampler
January 8, 2009 - TOP 10 MUST-HAVE ITEMS ON INAUGURATION DAY
November 18, 2008 - THIS YEAR’S BEST OFFICE HOLIDAY GIFT: The New Office Survival Kit by Minimus.biz
November 18, 2008 - TRAVEL SIZES CAN MAKE THE DIFFERENCE IN AVOIDING LUGGAGE FEES
November 10, 2008 - The Ultimate Party Favor: Partier’s Survival Kit by Minimus.biz
September 15, 2008 - THE SPA YOU CAN TAKE WITH YOU: The Newest Kit Launch from Minimus.biz
July 14, 2008 - START YOUR COLLEGE BOUND KID OFF RIGHT: Join the New College Student Care Package of the Month Club!
July 7, 2008 – LOOKING FOR TRAVEL SPRAY STARCH? Minimus.biz responds to customer requests…
June 12, 2008 - TAKING SOME OF THE STRESS OUT OF PARENTING: Minimus.biz launches its new line of family care kits!
June 9, 2008 - COACHING MADE EASY(ER): The Coach’s Essentials Kits are here just in time for summer!
June 2, 2008 - Just Say “Grab the Pink Bag!”: Minimus.biz Has the Answer to Wedding Day Emergencies
2007
What's New In Travel Sizes
Condiments in Space
Holiday Guests
Entrepreneurs
Glamping
Veteran's Day
What's New in Travel Sizes
What's New in Travel Sizes
Dorm Kits
Corporate Golf Gift
Camping Top Ten List
What's New in Travel Sizes
Wounded Troops
Summer Camp
2006
TSA
TSA
NASA
2005
Troops
Non-Profits
Expansion
2004
Soldiers' Angels
International
Launch
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